The Power of the Print

Last year I started printing my own fine art prints, on world class papers and museum quality archival inks.  The transition from "photographer" to "artist" was complete.  

What I do, my process and the way in which I feel about my work, is far and different from clicking the button of my camera, freezing a moment in time.  It is deciding on a theme, a story, which involves wardrobe, accessories, studio, flash, equipment, and yes, finally, post.

I leave the lifestyle photography to those who excel at it.  I cannot do what they do, nor do I want to.  I see most lifestyle images, of children, women, and I see the large open area for art.  It actually is more than something I can visualize.  I can "feel" the potential, if that makes sense.

I get asked a lot if I have a vision in my head about what the post will look like on my images, as I prepare the session, styling and light of a look.  My answer is 90% of the time, no, sometimes yes. If my clients are very specific in what they are looking for, then yes.  But most of the time it is something I feel, as I edit.  Art is really all about feeling, after all.

I will sometimes start by building a set first, then wardrobe will follow that.

I will sometimes start by building a set first, then wardrobe will follow that.

I made the skirt and head piece, and added accessories and a black body suit.  Sometimes the items in the more thought provoking imagery are very simple to put together.

I made the skirt and head piece, and added accessories and a black body suit.  Sometimes the items in the more thought provoking imagery are very simple to put together.


Before I started printing my own art, I would send images off the either the big lab printers, or smaller boutique printers, with always the same issues.  My images were too dark.  I would spend countless hours trying to calibrate my monitors, make sure that what I was seeing on my screen would translate onto my prints.  Very rarely, mostly darker images would come back to me..

Now I take full control of the imagery, the colors, the contrast, the paper type, and the final outcome.  Seeing my work on the best Hahnemühle paper is a joy I find hard to express in words.  My two all time favourites are PhotoRag® Satin and Torchon.

The power of the print is impactful, they are timeless, there is no need to worry that your phone or other item will crash or get lost/stolen and you will lose all your precious memories.  The print is on your wall, a constant reminder of those people that mean so much to you. Or perhaps a piece of art that you really planned, and commissioned so that it would look incredible in your living space.  People can design a complete art piece based of tones, feel, style and coloring to match a designed room.  The results are spectacular.

People assume they need a huge print, when in actuality, if you get a large matt and ornate frame, the size of the print can be smaller.

People assume they need a huge print, when in actuality, if you get a large matt and ornate frame, the size of the print can be smaller.

So the next time you are considering investing in a piece of art to decorate your personal space, why not consider investing in a timeless work of art that has more of a personal appeal to it?  Perhaps your family, yourself? Mother/Daughter portraits can be amazing pieces of art that don't have to be lifestyle or typical.